Watch this riveting documentary about how Asians and Africans living in the UK are seeking to change their facial appearance to look more Caucasian.
In South Asia, lighter skin has been linked to social class and status. Lubna Khan, 32, uses Lightenex skin whitening and concocts her own treatment. She hides away from the sun and would never consider going on a beach holiday. “It’s been drilled into me by my mum and grandmother that being pale is to be pretty.”